#497 Nintendo’s Amiibo Distribution Rant

I finally caved this past weekend and bought my first Amiibo to add to my collection. The newest member to my collection was not Megaman, an Amiibo I am planning to buy ironically (Be MOP #493), but instead the ever wise Princess Zelda.

Had to settle twice over. Wanted Megaman, but couldn't even get the best Nintendo Princess.

Had to settle twice over. Wanted Megaman, but couldn’t even get the best Nintendo Princess.

I have literally searched everywhere, whether online or in the physical stores everyone was sold out of the Blue Bomber, and I refuse to be scalped by third party sellers. But this only shows signs of a bigger problem that Nintendo has with the implication of their newest merchandise, the utter lack of support and communication with North American toy and gaming stores.

The Walmart in my area is one of the worst victims of this, with the worst variety of stock I have ever seen, with an abundance of Luigies, a few Zeldas and Bowsers, and one single Princess Peach to fill up the entire Amiibo display. The gamestop just down the street had almost the same amount of selection with only a few extra Samus and Pikachus but a serious lack of Amiibo Wave II and Wave III representation.

I honestly do not think that Nintendo planned for this level of hype and a culture of fans avidly customizing and hunting down Amiibos to be as big as they originally thought of when they first implemented the Amiibos. It shows with the shipping and receiving support and the overall  poor communication with the stores.

 come on it's simple Supply and Demand. Economics 101

come on it’s simple Supply and Demand. Economics 101.

While the shortage were possibly understandable at launch,but now we are at the third wave of Amiibos, Nintendo now has some idea the demand for these figurines from each region and should modify their supply production accordingly. I should not have to have travel to three different stores, constantly checking online stock as well to find the supposedly common, non-exclusive, Amiibos, like Marth, Villager, and my personal white whale, Mega Man.

I am still mad about all that shenanigans with the exclusive Amiibos at certain retailers are in fact US exclusive, exclusive deals. The rest of the world does not have to shop at a Target or Toys R Us for a Rosalina or Lucario.

I am still mad about all that shenanigans with the exclusive Amiibos at certain retailers are in fact US exclusive, exclusive deals. The rest of the world does not have to shop at a Target or Toys R Us for a Rosalina or Lucario, respectively.

There are rumors of reproducing the more rare Amiibo statues, and confirmation of the production of Amiibo cards with just the computer chip which is a step in the right direction, but does not help the main drive I have for collecting Amiibos. While one of the reasons I buy Amiibos are for the in game unlockables, like the racing suits in Mario Kart 8 or the learning computers in Super Smash bros, the major reason I have become so excited about the ideas of Amiibos is that they are cool little figures of some of my favorite videogame characters that are not only relevantly high detailed but low barrier for entry for collecting in terms of cost and -ideal- accessibility.

Ideally I could stop by a game or toy shop and pick up some videogame character statues with pretty impressive details without having to go online or attend the expo floor of a gaming con to play through the nose for any other kind of statue of Mega Man, Pikachu, or Mario.


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Be MOP focuses on the world of videogames with my own reflections about the current news and developments that happens throughout the gaming industry. Updates Mondays, Wednesdays, and Fridays

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